Critical-fail criteria explained for web chat calls
Philani Chade Maswanganye · 25 April 2026 · scoring · critical-fail · qa-scoring
Critical-fail criteria — web chat
A critical fail scores zero overall, regardless of how strong the rest of the call was.
On web chat interactions, the most common critical fails are:
- Failing to authenticate the customer
- Quoting fees you can't substantiate
- Disclosing account details to an unverified caller
If a criterion is marked critical, QUALICORE will require a comment of at least 80 characters explaining the rationale before the evaluation can be submitted. This protects the agent in any subsequent dispute.
See QUALICORE on your team's calls.
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